I've left Substack
Hiya š,
As of last night (16th October 2025), Iāve moved my publication Hype Yourself from Substack to Ghost, and it will now all be housed safely as part of my website hypeyourself.com.
Ghost isnāt an app, it is just a hosting platform like SquareSpace or WordPress.
Existing subscribers
If you are an existing paid or free subscriber, you donāt have to create a new account, switch payment details or do anything. You have automatically moved with me.
NB: ā¼ļøUnless you were on Apply Pay, in which case I will contact you directly).
Iām excited about your new house where should I begin?
If you are a paid reader come and introduce yourself here.
If you are a free reader or want to have a nosey at the new season content you can view it here.
How do I sign-in to view new content at Hype Yourself.com?
You can sign-in to hype yourself.com using the email you receive your newsletters through. In the top right corner you will see sign-in.
I was a paid subscriber and I want to cancel my Subscription on the new site
You can manage your subscription anytime from your desktop.
Step 1: Click on the green button at the top of your screen to āSign-inā
(If it says Account, click on that button)
Step 3: In the second box, click change and you can cancel your subscription from here
ā ļø Important: Clicking āunsubscribeā in an email only stops newsletters ā it doesnāt cancel your paid plan.
To fully cancel your membership, follow the steps above.
Do you have further questions?
You can reach me on email lucy@thewern.com and I will get back to you within 24-hours.
I will write about the reasons and thinking behind this decision in due course, but ultimately, I never recovered after this happened.
Iāve had a great time working with the customer service and concierge team atĀ Ghost, who have helped me move my customersĀ to my own website.
Lucy x





Absolutely unreal situation that led to this, but happy youāve built your own home.
Raising a glass to a writer I deeply admire as she embarks on an exciting new chapter with her work. Itās inspiring to watch someone keep evolving and building in bold ways. Cheers to whatās next!