🍽 Weekly PR Recipe: Do you want to be on a podcast? 🎙️

A quick dish to help you hype yourself this week with my own email template

Hiya 🌊,

Unsuprisingly, as I am a chatty Cathy I love a podcast for PR. They have worked wonders for growing my business.

If you are time poor, feel confident with talking and want your PR to work hard for you, it’s the perfect place to start.

But you need to be good at finding where to pitch, what to say and how can you do it even better.

This week, I'm including my email pitch template for podcasts AND a bonus audio note about what I’ve learnt from appearing on over 100+ podcasts!

Next week, I’ll also send out a small collection of opportunities to pitch to so you can put today’s lesson into practice.

Lucy x

P.S. Need more PR tips each week? Upgrade today to access the archive of PR Recipes and Directories for my paid readers.

PR Recipe: How to pitch to be a podcast guest

PR cooking level: Intermediate

Time to prepare: 60-120 minutes

Ingredients:

• 🎧 5 potential podcasts: 1 top tier to dream big, four easy to reach

• 📝 One pitch: clear & concise pitch

• 👂 A dash of genuine research: Understanding the podcast’s tone and audience

• 💌 A pinch of personalized connection: Something specific about the host or show

Method

Step 1. Research Your Podcast List: Find podcasts that align with your expertise. You might want to start with a keyword search.

Example: Type in a word that relates to your work. I’ve typed in “creative entrepreneur” in the Spotify search bar and then selected “Podcasts & Shows”