Hiya! I’m Lucy from Hype Yourself. I’m rebuilding my archive after this happened. Join to receive a weekly email with creative ways to promote your work and make an income.
Hiya lovely people,
My first article on how I secured invitations for podcasts is available to read here.
This replay is for those of you who couldn’t attend our July monthly class live with me!
If you are wondering about my podcast credentials, not only have I successfully placed historical clients when I ran my agency, such as
, or Jimmy Cregan from Jimmy’s Iced Coffee.You can also view some of my own podcast appearances here. I walk my talk and show you how to do the same.
🎥 Watch the replay above to find out:
How podcasts trump traditional PR for visibility and lead gen
What types of stories convert (spoiler: it’s not just your 5-point business tips)
My pitch email breakdown – plus the one mistake I made with a huge show
All the dos and don’ts I wish I knew years ago
🏡 House News
✏️ I’m making a few tweaks behind the scenes and in my other job full time in August (the three children under 8 years old gig), so there will not be a live class.
However, we have two guest expert live sessions for you on workshops and public speaking in September. I’ll still be available in the DM chat for weekly Q&As, where possible.
Disclaimer: 🤦🏻♀️ You'll see my speaker notes for the first three and a half minutes, but then it’s straight into full-screen good stuff, including a Q&A at the end with the community.
✍️ Useful Takeaways:
Podcasts > Press
If you Google me, my podcast appearances rank higher than my national press pieces. They live forever, build intimacy, and are way easier to share and recycle.
Tell a human story
Forget generic “business expertise” advice. The best podcast pitches use human interest or passion points. Think: “Why I failed at becoming a Sunday Times Bestseller” vs. “5 steps to launch a book”.
To view the whole video, read the rest of the takeaway tips, get copies of the slides and my podcast pitch template consider joining our community of 450+ entrepreneurs and also receive immediate access to 42+ outlets looking for guests.
